Tag Archives: Boss

business concept, accuracy

 

 

Every study done over the past 30 years has shown goals are one of the biggest keys to success and wealth, yet so few people actually write them down.

In the book “What They Don’t Teach You in the Harvard Business School”, Mark McCormack tells a study conducted on students in the 1979 Harvard MBA program where graduate students were asked the question: “Have you set clear, written goals for your future and made plans to accomplish them?”  The result, only 3% had written goals and plans, 13% had goals but they weren’t in writing and 84% had no goals at all. Ten years later, the same group was interviewed again and the results were shocking.

The 13% of the class who had goals, but did not write them down were earning twice the amount of the 84% who had no goals. The 3% who had written goals were earning, on average, ten times as much as the other 97% of the class combined!

Many times people don’t write down goals because they just don’t see the importance of them, but now that we know how important goals are I’ll give a simple example of what a goal sheet should look like:

 

2015 PERSONAL/BUSINESS GOALS

Before you start, know the golden rule of goal setting!

SPECIFIC

MEASUREABLE

ATTAINABLE

REALISTIC

TIME BOUND

Goals Concept 

 

 

 

 

 

 

BUSINESS GOALS – Whether you are the owner of a company, a manager or an up and coming rep it’s important to have things you want to achieve each year. Below is an example of a manager or owner writing out a business goal

– What I want to Achieve

1. x% growth in revenue over last year

– How am I going to Achieve it?

1. Raise up a new sales manager

2. Hire x additional entry level sales reps

3. Raise up x number of reps to senior level

4. Generate x% Leads by running a Referral campaign

5. Bring Back x% of lost clients via a new Win-Back Campaign

– What I want to Start

1.  I need to inspire my people during weekly meetings with great training on self improvement and specific skill sets.

– What I want to Stop

1. Being negative when we don’t hit out goals (ie Get rid of specific words that are morale busters)

– What I want to Keep Doing

1. Raising up new leaders

2. Showing up to the office ahead of everyone else

 

PERSONAL GOALS – Work hard, play hard. It’s important to set attainable personal goals for the year as well

 

– What I want to Achieve

1. Get my pilot’s license

– How am I going to Achieve it?

1. Save up $x for it

2. Pick out a great school and take up x classes

3. Start reading flight manuals by x date so I can get through course quicker

4. Set a realistic training schedule

– What I want to Start

1. Reading and discussing at least one marriage and one parenting book a year

– What I want to Stop

1. Yelling and making threats

– What I want to Keep Doing

1. Encouraging my kids to the best they can be by utilizing a great point system for them and me

 

There are many ways to create written goals. In business we usually start by identifying where are are at, our key issues, key priorities, and then setting quantifiable goals, which we then flesh out by brainstorming strategies then tactics. As a small business owner, I encourage my team members to keep it simple! Remember, complexity is the enemy of execution. Write it down in a way you understand. Grab a notepad, or start writing in your note taking app. Just remember, no matter how simple you want to keep it, make sure your goals are measurable and not vague and open ended.

The keys to success are simple to do but many times hard to follow, so keep your eyes on the road ahead and not on your rear view mirror. It’s easy  to get distracted and defeated by past failures but with written goals you will keep your eyes and mind on the future and not on the past.

Goals

 

 

 

 

 

 

 

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non-profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

Over the last half decade,  I have seen more people lose hope for the life they dreamed of than I’d ever seen in all my life. The economy has not been great but at the root of the issue is not what has happened, it’s our perspective and attitude about what has happened. In a study conducted by Gallup over 142 countries, research has shown that only 13% of all employees are actively engaged at work. America has the highest rating at 29%, but this still means 71% are disengaged at work, and 24% are actively disengaged.

Go to many college classrooms and half the class will be asleep, texting, or not paying attention at all; Then follow those same kids to the bars that night and the place will be blowing up with excitement and fun. Go to many work places and you will see a bunch of people clock watching and just doing their time, but follow them home for the weekend and you will see the same lethargic person jumping up and down screaming or cheering their favorite Football team as if their life depended on it.

What makes the same person average at one thing, but amazing at the other? It is because they are fully engaged. Before we get into what that means, let’s start with what makes us fully engaged. PASSION. Passion is what drives us to marry the person of our dreams. Passion is gets us out of bed when we are young and train every day when we are playing sports.  Passion is what makes us great, yet so few people have it when they get older.

What passions do we have that are due for purging and which ones need to be rekindled?

NEGATIVE PASSIONS:

Negative passions are not necessarily bad things to do, they are just not productive and don’t really do much to further your life. 

  • We are passionate about our sports teams –  There is nothing wrong with loving a football, baseball or basketball team. But when your entire week gets affected by the outcome of a game there is a problem. There is a commercial that came out recently with NFL player following fans around and yelling at them while they are shopping, at work and at home. I think it’s great because it puts in perspective how dumb it is to yell at your TV and get all distraught about a game that means absolutely nothing in your life. Whether they win or lose your life is still the same, so why freak out?  Instead, spend a little time on Sunday reading or learning a new skill, I guarantee that will do more for your life then yelling at your favorite team.
  • We are passionate about our TV shows – The fanaticism we have for our favorite shows is alarming. There is nothing wrong with liking a show but if the highlight of the week is your favorite show, your priorities are in serious need of re-order. I’m blown away by all these ladies nowadays that fantasize about being hunted down and eaten by a vampire, only to have him fall in love with them because they have special blood? Seriously? The premise of that fantasy is too stupid to even comprehend, and yet millions of girls are dreaming about it  and directing their passion to the shows and books that push that fiction.
  • We are passionate about ourselves – If I hear one more person say “I’m just learning how to love myself” I’m going to puke. What I’d like to say to them is “ You are great at loving you, just look at your FB page and check out all your selfies”. Americans have been raised to please themselves at all costs, whether its over eating, promiscuity, drinking problems or even selfie addictions. The thing I love about FB is that you can see exactly what kind of person they are in about 30 seconds of looking at their page. Unfortunately, American culture has turned most people into passionate self lovers, but instead of being passionate about your self love, be passionate about helping others. Focusing on family, friends and charities are just a few ways to get out of yourself and make a positive difference.

POSITIVE PASSIONS:

There are three basic passions that we know to be passionate about, but easily overlook in the busyness of our daily lives.

  • Passion for your familyWhen you’re young, many teenagers dream of getting away from their dysfunctional family and unfortunately there is usually good reason. Marriage is a lot of work and when two different people never learn to love their family over themselves what you usually get is disaster. This is a common problem in today’s family and the only way to fix it is to have two parents make the choice to stay passionate about each other and their kids. Take note I said choice, unlike what Hollywood wants you to believe, you don’t always wake up with passion every day of your life as a spouse or parent. But we  are not animals, we are human, so we have the ability to control how we feel and how passionate we are about anything we want. This passion is the key to true happiness, if you are passionate about being a good husband or wife, father or mother, you will find happiness daily.
  • Passion for your faith Many people choose to have no faith and without sounding condescending which I am sure I will anyway, I want to say I sincerely feel sad for them. To live a life without believing in something, someone greater than yourself is a life without meaning. Without meaning,  your life will be like a ship in the sea that’s lost its engines, being tossed around and going with whatever tide comes your way. You can always tell a person that has weak or no beliefs because they end up getting passionate about whatever new philosophy or ideal comes along, then the next time you see them is something new and on and on it goes. What you believe in will be your compass. Where is your faith or lack of it taking you?
  • Passion for your career This one goes back to my football comment above. What has more impact on your life, your career or your favorite sports team? Again, I love sports but in the end my career is quite a bit more important so why wouldn’t I put more passion in it? When you go to work, whether you work for someone else or for yourself, you must make a daily decision to be passionate about what you’re doing. The bible says if you are great at what you do you will work in front of kings. I think the point of this scripture is if you want to be esteemed, be excellent at whatever you do, especially the little things.

Passion in the right places will lead you to happiness, fulfillment and prosperity while passion in the wrong places will only take away from what matters most. Rethink what you are passionate about and see how fast you can change your direction.

 

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non-profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

A few weeks ago I had the privilege of attending Dreamforce 2014 in San Francisco and I was lucky enough to watch one of the keynote speakers of the convention, Tony Robbins. Up to this time I had only heard of him but never really heard any of his motivational speeches. I’ve never seen a room full of highly educated, influential industry leaders get up on their feet, jump like they were at a party, scream like they were watching the Super Bowl, and waive their hands like they were ready for him to crowd surf. Not to mention pointing at each others face and screaming “I own you!”

 

There was a lot to learn, but what was amazing was to see how much his love of giving is at the core of everything he does. You can literally see the excitement in his eyes from 50 rows back every time he talks about helping others out and what great goals he has in the future for his giving. Tony Robbins doesn’t give anyone an excuse to not give, and basically called out the crowd, “Don’t kid yourselves, if you won’t give 1 cent out of a dollar, you wont give a million out of 100 million .” In short, giving is a state of the heart, and if you don’t start somewhere, you will never have the right heart when you are actually in a position to make a bigger impact.

It’s interesting-I have found that many times in my life when everything seems to be falling apart and my life seems to lack meaning is when I’m the most self centered and focused on my own needs. When I get outside of myself and help another out, all of a sudden my life doesn’t seem so hard or bad.

Here are a few reasons I have found to make giving a lifelong habit:

1. Giving makes me feel happy – If someone asks me what will make me happy I start dreaming about sailboats, living on the beach and traveling the world. Would this make me happy? If I was by myself the answer would be a resounding no, but if it meant taking my friends and family out on the boat, sharing vacations with my wife and kids and having the time to do some good in the lives of others I definitely believe it would. When I’m using my wealth to encourage others is when I’m at my happiest. I may not be rich, but what I do have bring me joy when I share it with others.

2. Giving is good for my health – When I’m focused on others and helping, I spend more time focused and less time worrying. Since I’m also happy I keep my weight down, my blood pressure down and my spirits up. Overall this keeps me healthy and ready to conquer the world.

3. Giving makes me friends – Years ago I watched a movie “Pay it Forward” and was amazed at the impact one little boy can have on others. In my life I have found that when I give “whether it is time, money, or labor”, I tend to make and keep my longest lasting friends. When I’m going into any relationship thinking about what I can get out of it is when I’m the least successful. This goes for business as well as personal life.

4. Giving makes me grateful – Whether you’re on the giving or receiving end of a gift, that gift can illicit feelings of gratitude. When I have given to families without food or home it makes me grateful for all that has been given to me, on the other end of the spectrum the ones I gave to are grateful for what they’ve been given and this benefits both parties by providing happiness, health and friendships.

5. Giving is Contagious – When we give, we don’t only help the immediate recipient of our gift. We also spur a ripple effect of generosity through our community, friends and family.

After looking at all the great benefits of giving, it helps me to see why God was so adamant about it. It’s one of the hardest things to do, but it’s a habit we desperately need if we are to stay grounded and humble in spite of whatever future blessings may come our way. As with a man as successful as Tony Robbins, you can tell what truly makes him happy is not all his accomplishments, money and fame, it’s the power he has to make a difference in other peoples lives. Personally, I don’t have anywhere near the kind of influence or power he does to help others and change lives but one thing I remember is that the scriptures say, “Each should give in accordance with what they have been given”. Simply put, we should make as much as an impact on others as we have the ability to.

 

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non-profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

 

 

I’ve been hiring people for over 10 years now and I’m still blown away about how clueless most people seem to be when it comes to job hunting. What I find is that the older generation usually have pretty good resumes but lack great cover letters while the newer generation lack pretty much everything. It’s like nobody has ever taught our youth that one day they are going to have to grow up and get a job. Our families and colleges have completely failed the past couple of generations and now 85% of graduating seniors do not have jobs coming out of college. Some people are just lazy and there’s not much you can do for them but if you’re reading this I’m going to assume that you are not one of them.  I’ve come up with a few tips to help people get back into the workplace.

Hire Me Concept

I’m going to break this up into different parts for easier reading.

Below are five tips on how you can get in the door:

 

1. When looking for a job, that is your job – Get up early, dress in a button down shirt or polo and slacks, then go to a coffee shop with wifi, sit down and get started. You need to be going to all the major job site providers such as monster.com, indeed.com, careeerbuilder.com and snagajob.com just to name a few. There are also local job fairs you can go to and places like craigslist.com. If you are a college grad, most colleges have job boards you can visit online., where employers are actually looking for recent grads. Leave no stone unturned because 99% of the companies out there will only post their job listing in one or two places max!

 

2. Set goals for yourself – It’s easy to do step one and come home feeling like you accomplished a lot when in reality you didn’t do very much. Busy work is work that takes a lot of time but accomplishes very little. A great way to make sure you don’t fall victim to this mistake is to set daily goals of no less than 20 resumes sent. This may not sound like a lot but if you do it right it will take all day; More on that to follow…

 

3. Tailor each resume for the job – In a sea of resumes one of the biggest mistakes you can make is sending a generic resume with the heading (I’d like to get a job with a company I can grow to my potential in, yadayada, whatever). First of all, it’s not about you! In a world of self indulgence and entitlement this may come as a shock but if you haven’t heard this yet it’s time you did. Write a heading that pertains to the job at hand and how you will help the company, not the other way around. Then only include jobs on the resume that will strengthen that conviction. If you are lacking in jobs in that field include internships or any other activity that pertains to that position. Whether it is a software, a gatekeeper, or the hiring manager, the first one reading your resume will be short listing for the most likely match. MATCH is the keyword, not generic.

 

4. COVER LETTER – I’m amazed at how many resumes I get without cover letters. Covers letters are your opportunity to say what a resume never could. Show your intelligence, ability to learn and adapt, and your desire for that job in just two paragraphs! I can’t tell you how many times I’ve interviewed people I normally wouldn’t have because of great cover letters. When writing a cover letter be conversational and talk about how the skills you’ve obtained translate into you doing a great job in the position and in helping the company. End it by letting the hiring manager know what days and time you are available for interviews. Also, make sure you find out what the hiring managers name is and address them in the letter, do not say “To whom it may concern”. That just says you are either too limited mentally or too lazy to figure it out; Neither of which looks good on you.

 

5. Follow up– After submitting your relevant resume with an awesome cover letter take the time to call the hiring manager and ask if they received your resume. If they actually take your call, push for a time to come in and interview. You can’t get a job without seeing them face to face so that is the whole objective when calling in. Be aggressive but not pushy, simply say “I have time on (whatever days you can come in) to meet, do one of these days work for you?” Whether or not you actually talk to the hiring manager or just leave a voice mail make sure you do a follow up email within a few days asking if there is anything else they may need from them and thank them for their consideration.

Job Hunting

If you follow these 5 steps you will get in the door for an interview, with luck you will have multiple interviews a week. Next week I’ll be writing about how to blow the hiring manager away once you get into the door, so stay tuned!

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

 

Will Jesus Make Me Rich?

America has long been the land of opportunity and for many years it was also considered a Christian Nation. I grew up like many believing the reason America was the richest, most powerful nation in the world was because we were a Christian Nation. Now that we are no longer a Christian Nation is it a coincidence we are also collapsing like a stack of cards? The messages in the bible can be very confusing so I’d like to break down a few misconceptions many people have in today’s day and age.

In the bible there are two covenants, the old and the new.. It doesn’t get much simpler then that but it has created a lot of confusion.  For example:

Old Testament says in Psalm 112

1Praise the Lord.
Blessed are those who fear the Lord,
who find great delight in his commands.
2Their children will be mighty in the land;
the generation of the upright will be blessed.
3Wealth and riches are in their houses,
and their righteousness endures forever.
4Even in darkness light dawns for the upright,
for those who are gracious and compassionate and righteous.
5Good will come to those who are generous and lend freely,
who conduct their affairs with justice.

 

Hmm, sounds like God blesses those who please him with money to me; but wait!

 

The New Testament says in Matthew 19

21Jesus answered, “If you want to be perfect, go, sell your possessions and give to the poor, and you will have treasure in heaven. Then come, follow me.”

22When the young man heard this, he went away sad, because he had great wealth.

23Then Jesus said to his disciples, “Truly I tell you, it is hard for someone who is rich to enter the kingdom of heaven.24 Again I tell you, it is easier for a camel to go through the eye of a needle than for someone who is rich to enter the kingdom of God.”

25When the disciples heard this, they were greatly astonished and asked, “Who then can be saved?”

His Disciples were astonished because the Old Testament taught that God blessed the righteous with wealth.

So which one is right?

Well, they both are right. You may be asking how two opposite ideologies could be right but it’s really quite simple. Jesus is not Santa God, running around throwing gifts on those who are nice and give coal to those who are naughty. He’s also not the “Ticket to a wealthy life” as many multi level marketing companies like to teach.

The best way to explain how they both are right is to tell you how being a Christian has affected my life and business. I am by no means close to being a rich man in American standards but I have a beautiful wife and three amazing kids along with a business and a nice place to live in. My needs are taken cared of and my relationships are fulfilling. Wealth to God is more than money, true wealth to God is a life filled with joy and a heart refined by fire. That doesn’t mean a Christian won’t get wealthy, but if he or she does it will be a byproduct of living a good life and being the best they can be at what they do. I consider myself wealthy in all the areas that matter except for monetarily.  At the same time, when a person is bankrupt in their relationships and has a heart that’s never been tested because they run from their problems, it’s nearly impossible for them to ever attain true happiness, which is true wealth. They have more money than they can handle and think they can literally buy their way out of every situation. They forget about God, grow callous in their hearts and in the end have bankrupt souls.

So, will Jesus make you rich? Yes, but not in the way most people think of it. When you live your life as a Christian business owner and not as an owner that happens to be Christian the by-product of your beliefs will produce a business that has integrity, compassion and a never ending need to be the best at what you do. Profit is the inevitable result of a healthy business, and hopefully by the time God blesses us with that, we are ready to be used as good stewards of God’s riches.

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

Prayer in the workplace

The name of Jesus has become taboo in the workplace because of an increasingly fearful and political climate. Many employees can be fired for so much as inviting someone to church and it’s safe to say the anti-Christ movement in the business community has won the war in resounding fashion. Unless you own or are a part of a faith based organization, your options can be very limited. For the purposes of this article I will assume you own or have a prominent position in your company. Here I will talk about a few ways in which you can run your business as a Christian without hiding your faith or offending others.

1. The first thing I would recommend doing is to pray at your meetings.

This can really be scary for many people but it’s important that people know you are accountable to a higher power and that you rely on Him. The bible says: Luke 9:26 If anyone is ashamed of me and my message, the Son of Man will be ashamed of that person when he returns in his glory and in the glory of the Father and the holy angels.

I have to admit this is a tough scripture to follow. It’s easy on Sundays to praise God with like minded people, but it’s a whole another story to sit in front of a bunch of guys and girls who don’t necessarily share your opinions and may even look down at you for praying and still pray. If you want a business that has honesty, integrity and character it starts at the top (Christ, not you).  You don’t want to just show up one morning and start praying unless you’re okay with a lot of weird looks and shock. Each employee needs to be taken aside privately and told what you will be doing from now on. Personally, I tell every new employee that “I’m a Christian so I like to pray over my business once a week; you don’t have to join along if you don’t want to but I want you to know what to expect.” If they are uncomfortable they can choose before ever working here to pursue other options but at least they won’t be blindsided at their first meeting. Below are a couple do’s and don’ts of praying:

 DO:
1. Lift up your employees individually for the good they are doing
2. Ask God to bless your employees
3. Admit your dependence on Christ in front of them (humility is a good thing)
4. Keep it short and to the point
 
 DON’T:
1. Insult others in your prayer
2. Put down other religions
3. Correct someone or the group during the prayer
4. Ridicule
5. Have a marathon prayer
 

2.  Next, it’s important to put up your company core values based on biblical principles. Gal 5:22-23 But the fruit of the Spirit is love, joy, peace, forbearance, kindness, goodness, faithfulness, gentleness and self-control. Against such things there is no law. Foster an atmosphere of honesty, integrity and respect; which is essential for any successful business but even more so the business owned by a Christian. At times it’s good to bring the core values up at meetings and ask people if they are sticking to them. Say what you mean and mean what you say!  

3. Last but certainly not least is your own example. I Timothy 4:16 Keep a close watch on how you live and on your teaching. Stay true to what is right for the sake of your own salvation and the salvation of those who hear you. Once you tell people you’re a Christian and pray in meetings, they will look at everything you do. You will no longer be afforded the same leniency that other owners and bosses are given; you will now be held accountable for all your actions and if you fall you will most certainly be called a hypocrite. This is what makes professing your faith at work so scary. We all fall short and God knows I’ve made my share of mistakes and said things I wish I could take back, but in the end you will be judged on the whole of your work more then anything else.

You may be wondering if all this is worth it and rightly so. I can tell you from my experiences that if done right it’s more than worth it. I don’t use God to promise people riches because I don’t believe he’s some kind of magical fairy that grants us wishes. The benefits that I do get from running a business like this is the ability to walk into the doors each day and find satisfaction in the work I do. Also, each time I pray I hope it plants a mustard seed of faith in the people around me and maybe one day it could change their life. My business is my ministry, it’s the road I have chosen to travel and I think it’s fitting to end this with the famous poem of Robert frost.

 

THE ROAD NOT TAKEN

BY ROBERT FROST

Two roads diverged in a yellow wood,
And sorry I could not travel both
And be one traveler, long I stood
And looked down one as far as I could
To where it bent in the undergrowth;
 
Then took the other, as just as fair,
And having perhaps the better claim,
Because it was grassy and wanted wear;
Though as for that the passing there
Had worn them really about the same,
 
And both that morning equally lay
In leaves no step had trodden black.
Oh, I kept the first for another day!
Yet knowing how way leads on to way,
I doubted if I should ever come back.
 
I shall be telling this with a sigh
Somewhere ages and ages hence:
Two roads diverged in a wood, and I—
I took the one less traveled by,
And that has made all the difference.

 

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

Inevitably, no matter what you do, your business will go through change and turnover. Sometimes that change is the direction your company needs to take and sometimes the change is a good employee leaving at a bad time. Change in general is stressful. It can and will produce at least some anxiety and uncertainty but that does not mean that change is necessarily a bad thing, in fact, when handled right, it can be a good thing.  Whenever faced with change here are 3 tips to make it a positive for your company

 

Change just ahead

Change just ahead

1.  Step back and evaluate – Where have you come from and where are you going? Now is the time to analyze your business and look at it objectively. In the case of a good employee leaving the question you should ask is:

  • Should I keep the position they are vacating or eliminate it? Sometimes you may not ever realize it but you will find you kept a position just because you had someone good doing it. On hindsight, that position may be able to be outsourced or become part of another position which is already in place.

  • Should I hire from within or outside? You should always hire from within if at all possible because it builds team morale and rewards loyalty. If nobody is qualified then you have no choice but to go outside for help

  • Can we make the department better? Overall, look at the department and determine if there is any way to make business processes easier, more efficient and more cost effective.

2.  Take action – Don’t be indecisive, once you’ve evaluated the situation, take the necessary steps immediately and let your team know you have a plan.

  • Meet with each team member –  meeting with each team member individually lets them know all is well and gives you a chance to talk about their future with the company as well, ensuring they go away excited and inspired instead of depressed or down.

  • Promote – Now is the best time to promote a team member and or give them new responsibility. You don’t always have to give raises either, sometimes just working out a nice bonus if they do a great job is the best solution. Again, this will boost morale, and morale is always infectious in the office

  • Re-evaluate – It sounds silly to re-evaluate after you’ve made changes but it’s important to look at your body of work and make sure the pieces are all fitting together. If not, it’s better to make a change now then 6 months from now when the damage has been done.

3. Celebrate – Whatever changes you have to make, make sure the team sees it as a positive and not a negative. Celebrate the promotions and future opportunities for the whole department and as long as the employee that’s leaving is leaving on good terms you should also celebrate how much they have helped your business and let them know you appreciate them. The goodwill you create with  the rest of your crew will be immeasurable.

In the end, face every challenge and see every change as an opportunity for growth. As the leader in your organization, you are the man or woman behind the wheel, navigating each twist or turn, no matter how unexpected, to eventually lead your team to your intended destination. You set the standard so when your team sees you as a steady rock in a sea of change they will remain confident and productive.

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

Sales atmosphere is a tricky thing. In order for your team to be productive you need the right combination of pressure vs fun, fear vs safety, self motivation vs teamwork. Balancing the atmosphere can be a full time job, but if you pay attention every day you can stay on top of it before it gets lopsided and toxic.

Pressure vs Fun – Too much pressure creates “The Boiler Room”, too much fun creates an early 90’s dot com company. Both are bad for business and unsustainable so it’s important to find the happy medium. I have to look, listen, and feel the tempo of what’s happening on the floor. If the  atmosphere gets too tense I’ll go out and bring up some random sports news that get people to stop thinking about their problems and allows them to relax for a few minutes while discussing things like “Is Richard Sherman really a thug or not.” If the atmosphere gets too lax and everyone is having fun but practically nothing is being accomplished, then I need to go out and redirect everyone’s attention to the numbers. This usually sounds like a SONA (State of the nation address) but it jolts people out of dreamland and focuses them back on winning. Usually I will accompany this by finding additional cold call leads for each of the reps and adding it to their call list. If they can’t find any work to do, I will find it for them and once they know this they usually figure out how to stay productive.

Fear vs Safety – Personally I like my office to feel like a family atmosphere but that can backfire at times. Managers will tend to either make their employees feel too safe or too fearful and I’m definitely on the safe side. This can be good and bad; good because people like coming to work and enjoy the atmosphere which in turn creates camaraderie and loyalty, and bad because they can tend to get lazy, not hit their sales numbers and feel like it’s okay because their job is safe. To stop this from happening, it’s important to have regular meetings with your reps to go over their numbers along with plans to get them moving if they are behind. If for some reason their numbers stay down you need to nip it in the bud quickly by putting them on probation. Don’t let bad habits sink in or you will end up losing a good employee in the end.

Self motivation vs Teamwork – Every sales rep needs to be self motivated (this is a must). At the same time if you want to have a great team, the reps need to have some selflessness and be able to help the team. A good sales rep many times will hit their number a week or two before the end of the month and this is great but it also makes them tempted to sandbag deals to get the next month started off hot. I put individual numbers up on the board but I stress what the team goal is often to try and prevent this. In order to hit your team goals each month all the reps need to put that extra effort into helping the team and not just worry about themselves. A sure sign you have a sandbagger is that he/she always has a slow last week of the month followed by a bunch of sales turned in the first couple of days of the next month. This is a person you need to talk to about being a team player before it becomes a problem. You want every rep giving 100% each month, when they don’t, other reps see this and it becomes a cancer that has to be cut out.

Atmosphere is not hard to regulate as long as you stay on top of it each day. If you as the manager let this go too long, you will suffer one way or another, which usually means losing sales reps and costing you money to hire and re-train. To effectively run a company and keep your bottom line, it is important to avoid unnecessary expense and turnover. Take these tips to the bank and enjoy a prosperous year.

 

Successful Business Team

Successful Business Team

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan.

Child CEO

Children and CEOs

When I was a kid I dreamt of doing great things, making a difference and having an impact in this world. I had the drive to conquer the world and the immaturity to hurt everyone around me while doing it. I was basically a self obsessed lunatic for most of my young adult and teenage life,  just like the majority of teenagers in the world, I walked around thinking about myself all day long and acted accordingly. You could say I was not off to the best start at becoming a leader and making a difference and you would be 100% correct.  So what changed? Besides finding Jesus (not that he was lost or anything), I got married and had kids! And lived happily ever after.. Hmm, sounds pretty dumb but you wouldn’t believe how many people actually think this is what happens.  The truth is for the first time in your life you are not the most important person in the world, so you can either embrace it or fight it. The choice is yours but if you ever wish to be a great leader, I would choose option A.

Here are three things I learned from my kids that make me the CEO that I am today:

Example is everything: When I’m at home the phrase “Monkey see, monkey do” is never more evident. One day while I was in the garage unloading some things out of the back of my SUV, I decided to try and juggle everything in one hand while closing the door with my other hand. Usually this is no problem and I can complete this task like a pro but on this particular day my head was in the clouds and I shut the door on my fingers. The next few words out of my mouth were nothing I will be ever proud of but suffice to say they would not be included in a Disney movie. When I looked over, my child was standing there listening and ran off repeating my cute phrase over and over again for Mommy and the whole world to hear.  Lesson learned, you never know when someone is listening, especially when they are 3 feet tall. Even if I accidentally (because I would never do this on purpose) burp, I know for the week the dinner table is going to become the burp Olympics for the kids. Translation; nothing we do goes unnoticed so be careful.  Work is no different. If I start showing up late and leaving early, within a week my employees are doing the same thing. As a business owner I have to make sure I either open or close so I am showing an example of punctuality. If I make a crass comment while at work, yep, you guessed it, someone else will inevitably follow suit. The worst is when I get mad about a customer because all of a sudden everyone feels justified to vent their frustrations about a customer out loud and that brings moral and customer service down.  So be careful because people are watching.

When things go wrong, encourage, don’t shout: My kids are amazing but inevitably they do things that make me want to tear my hair out. The other day one of my children spilled their drink on the table as soon as I sat down to eat. The first thing in my mind after a hard day’s work and cooking and serving and cleaning was not “Oh honey, that’s okay, Dada loves you and I know it was a mistake”… No, the first thing on my mind was “God, please, please, what did I do to deserve this?” This kind of thinking many times will inspire me to bark out a harsh or angry remark that in all honesty is completely undeserved. Sometimes I actually use my brain and decide to say something encouraging and deny my primal urges of frustration and the result is usually spectacular. When I encourage them and tell them I believe in them and they can do better next time, it is like watching a light bulb light up and the happiness for the rest of dinner is infectious. Employees are not much different; I am not saying if your employee continually screws up you should put up with it (see point three for more on this). I’m saying when an employee unintentionally screws up, instead of showing frustration and anger, or even just reprimanding them, make it a learning moment for them and for others in their department so that not only does the mistake not happen again but the employee feels grateful that you didn’t blow them up for an honest mistake. Fear works for a little while but loyalty works much better; I’d rather have loyal employees than fearful ones.

Say what you mean and mean what you say: When calling the kids to dinner, many times it can go like this “Kids, dinner’s ready, lets eat”, then you wait, and wait, and wait. Next you say it in a louder voice “KIDS! Come eat!” You may get an “Okay dad” but still nobody comes. At this point your frustration builds and you scream “KIDS!! COME EAT NOW OR YOU’RE ON TIME OUT/lose your video games/fill-in-your-own-threat” and amazingly the kids come running. What did I learn? That every kid has the ability to obey if the rules are clear, and that I need to mean what I say the first time, and that I need to enforce consequences before they become threats. If you don’t really mean what you say, even kids can tell, how much more adults? So when I’m at work I’m careful to never say anything I’m not willing to follow through on. If we have a rule and it’s broken, I have to take that employee aside and make sure it does not happen again with a warning or even a write up. If I have a sales rep and they don’t hit their number, I have to bring them in and talk to them or they wont be motivated to hit their number each and every month.  I hate doing these things but not doing them in the past has caused me to lose the respect of my employees.  If you don’t want to enforce certain rules, then don’t make them rules! Always be clear about what you expect out of your employees.

 

I can probably write a book about everything else I have learned about leadership from my kids. But for now, if you learn nothing else in life about what it takes to be someone who people would want to follow, then embrace these three things and you have already won half the battle.

 

By: Todd Marinshaw owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan.

AP11_3417 done

I’m excited about the opportunity to share with the world the “Band of Bosses” blog.  Here we will talk about any and all subjects related to being a boss.  Whether you’re a business owner like myself or a manager at the mall, it makes no difference because this site is dedicated to having a community of leaders and helping  each other lead better. The idea behind the Band of Bosses comes from Proverbs, “Let the wise listen and add to their learning, and let the discerning get guidance”.  We are all leaders and learners on this site so feedback is greatly encouraged.  Everyone wants to hear from you so don’t be silent!  Just a few guidelines, no profanity and no belittling; we can correct, encourage and help each other with tact. Everyone that comes here is both a teacher and a student so lets make sure we act accordingly. Also,  I encourage each and every one of you to write your own article to be published here with the wisdom you have obtained from your own experiences; just post a topic and once it passes review it will be posted.

I’d like to share a little bit about myself. Currently I am the President of Allen Sportswear a fast growing team sports apparel company based in Orlando, FL.  I am also Co-Founder of iPrevail International Foundation, a non profit organization that specializes in helping families overcome tragedy and get back on their feet.

I started off from humble beginnings, after a very unmotivating 4 years in high school I had two options presented to me; move out and work my way through Junior College or join the Military. I chose to enlist in the Navy and that began my journey into not only becoming a man but becoming a leader. While in the Military I achieved the highest ranking possible in a 4 year period and became a part of the Special Forces as a U.S. Navy 2nd class Diver. During my 4th of what was supposed to be 8 year enlistment I was hit by a car on base in Pearl Harbor and that was the end of my diving days (Yes, I know that doesn’t sound sexy but it’s the truth).
After my military days I jumped around doing everything from tutoring to working as a prison guard (juvenile hall actually) . Nothing caught my interest though until I met the woman of my dreams and decided I needed to grow up and get serious about a career if she was ever going to marry me. Yes, she does read this blog if you were wondering 😉 but that doesn’t change the facts. So, I decided to get into the exciting world of selling and I was a natural. I moved from one job to the next until I finally ended up at SBC, now called AT&T. I made good money but was left unfulfilled by what I was selling and what kind of impact I was making in the world.
That feeling eventually led me to start Allen Sportswear with my wife Tina and 10 years later we are still at it, learning from our mistakes and doing what we can to make each year better than the last. I love Allen Sportswear but one of the things I’m most proud of is iPrevail, which is something I get nothing out of but knowledge that I have made an impact in this world, which For me, there is no better feeling.

I look forward to hearing your stories and learning from your endeavors, thanks ahead of time for the knowledge you bring.

By: Todd Marinshaw