Fundraising For The Most ROI

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Have you ever heard someone say “yes, Fundraising time!”? If you have you would be one of the few because typically nobody wants anything to do with fundraising. It makes us uncomfortable and many times isn’t worth the hassle when all is said and done. So let’s talk about 4 that are worth it and 3 that probably are not.

Worth it:

  • Car Wash –  yes a good ol’ fashion car wash on a hot day can be a great way to make money if you have access to a good spot and a couple of outgoing teammates willing to flag down cars passing by. It’s also good because the “safety in numbers” feel you get by not being the only one there trying to ask for money

  • ESPN The Magazine –  ESPN has a great fundraising program that allows the kids to sell subscriptions to their magazines online and the best part is that the team keeps $30 out of the $40 per subscription .  Most players can find at least 1 or 2 family members or friends willing to get a one year magazine subscription for charity and if you have 10 players that’s an easy $300-$450 in your team’s pocket to pay for expenses like uniforms or lodging etc.

sublimated basketball uniforms

  • Parent Jerseys – This one is the biggest no brainer of the bunch. Nearly all parents and many grandparents would love the chance to sport their kids jersey in the stands to let their boy/girl know how proud they are of them. Allen Sportswear is one company that always offers to make parent jerseys at a discount so leagues can sell them for fundraising. You can get a mock up of the parent jersey and email it out to the parents so they can see it and get excited or your league can have one made and display it during registration so the parents can reserve one on the spot.   Either way works great and it’s an easy way for the league to earn thousands in fundraising before the season even starts.

  • Donut Deliveries – Who doesn’t like Donuts? Getting neighbors and family to buy a dozen donuts for $15 and then getting Krispy Kreme donuts in the morning is easy and a sure fire winner. Just put a post on Facebook and another app like NextDoor and post that you’re delivering Donuts for $15 a dozen and before you know it you will be up $500-$1000! It’s amazing what a few determined moms can do in one day… On a side not I’d like to thank the amazing volunteers at iprevail and foster friends of Oviedo for  stealing their idea. 

 

Not worth it:

  • Cookies – Telling a kid to go out and get cookie orders “yuck”.. Nobody is excited for that, the kids feel terrible and the parents end up having to buy all the cookies because nobody else wants them. Then the parents get bitter at your league for forcing them to buy expensive, crappy tasting cookies and start thinking about putting their kids in a different league next year. No thanks.

  • Coupon Books – Another item nobody wants to buy, $10 to save 10% at some sandwich joint nobody goes to is hardly appealing.  Every time my kids bring me a stack of those things I feel depressed knowing I’d have to pay for them all and I’d never use those stupid things once. I actually did take my kid out of a football league for making me buy 5 of them. I was so angry I signed him up for a different league the next year.  So if you’re looking to lose a bunch of players just force them to sell useless coupon cards! Yeah!

  • Sponsorship runs –  I’m gonna run 20 laps at who cares field so please give me money for every lap.  It’s takes people all of 1 second to know they are being duped and get annoyed. Then the kid pleads “please help me, I have to earn $50 by next week”. You look into those sweet eyes and vow to knock the daylights out of whatever adult has put you in this incredibly awkward situation. If it’s your kid you also vow to never sign them up for that league again for as long as you live. Great, you just lost more athletes, congratulations!

 

The need for fundraisers is prevalent and real but how you go about it can make or break your team/league. So be smart, don’t put the kids and parents in awkward situations; instead do a fundraising activity that will bring your athletes, coaches and families closer together for a stronger foundation.

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and one of the founders of iPrevail, a non-profit organization focused on consistent and sustainable support for foster homes, homeless assistance and natural disaster survivors.

Why Byron Scott Failed As A Leader

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Byron-Scott1

Lets face it, when it comes to leadership we have all failed. In fact, without failure it is impossible to become a good leader. Failure is the greatest teacher and if you are humble that teacher will make you a good leader one day.  This leads me to Byron Scott, the now ex-coach of the Los Angeles Lakers. I have watched this team since I was a kid and I’ve never seen anything like the train wreck the past two years has brought to the Lakers team. The dysfunction on and off the floor was something you wouldn’t even believe in a movie, whether it was Russell taking secret videos of his teammates, or the team getting blown out by 40 it was hard not to watch this incredible train wreck. Coach Scott was responsible for this wreck just as much as Captain Edward John Smith was responsible for sinking the Titanic. The team was not very good and the players were too green but what this team suffered from the most was lack of leadership. There are three key areas he failed in that any leader can learn from.

D Angelo Russell

Lack of Humility – This may go against conventional wisdom because most of our great athletes tend to not have a shred of humility. As Kobe Bryant once said, “There may not be an I in team but there is in win”. This may work as a player but as a leader the biggest trait you must have is the humility to see your faults and change. Coach Scott liked to call others who disagreed with him stupid, he publicly chastised his players and blamed every loss on his team. It’s no wonder he had issues communicating with his players. Because he thought he was better than everyone else nobody stepped up to help him.  The players growth was stifled and he never developed a young leader to take over the reigns. In short, Scott coached with the same arrogance he played with. When I think of another athlete that never learned humility and has failed in the sport he loves so much Michael Jordan comes to mind. He has to be one of the the worst executives of all time and there is no reason for him to have that distinction other than his belief that he is better than everybody else.

 

No system – Coach Scott failed to set up a system within the organization that everyone would follow, a brand bible so to speak. When running an organization, whether sports or corporation, the first thing you must do is set in stone your core principles, what you’re trying to accomplish and how you’re going to get there. The past three years the Lakers have had no direction in what kind of free agent to pick or what kind of player to draft. Because they have no system, they don’t know how the pieces are supposed to fit together. People talk about how LaMarcus Aldridge walked away from his first choice Lakers because of analytic’s, but that really had nothing to do with it. When he showed up to he was blown away that the Lakers had no idea what they were looking for, how they were going to to play and how they planned on getting there. They tried to distract him by bringing in advertising firms and letting Kobe tell stories about his glory days.  Not only was this stupid but it let him know this organization was a hot mess and led to him practically running out the door. Every great coach has a system and a way of doing things in which he’s able to plug the right kind of player into, the Spurs are the best example of this in the NBA but other great examples are Coach K at Duke and Jim Boeheim at Syracuse.  All these coaches do an amazing job of not just signing good players, but good players that fit their system. A corporation is no different, look at the most successful companies and now think about their employees. Everyone knows what an Apple worker looks and talks like at their Genius Bar. You can walk into any Chick-Fil-A in America and you know you’re going to get a serving, respectful worker willing to go the extra mile for you. These companies hire the people that fit their DNA and that’s why they are great.

seahawks

No Love – Okay, I’m not saying he should be in love with his players or team, but I am saying he needs to show the love. Other than Kobe he rarely, if ever lifted his players up. When they did good he would point out the one bad thing they did. When they did bad, he would belittle them and many times bench them for extended periods of time.  Nothing was good enough for him and nobody was deserving. Take in contrast a coach like Pete Carroll, who has one of the toughest and hardest playing teams in the NFL.  He is practically a cheerleader on the sidelines, gives the credit for every victory to his players and gushes about all the positives of this players every time he’s in front of the camera. He may be on the extreme end of things but he is a great example of the power of loving up on your players and team. It’s important to lift your people up personally and publicly. They will work harder for you and you will see them in a better light as well, sounds like a win win to me.

 

Coach Scott will probably never coach again but he can still be successful in his life if he takes the lessons he learned and applies them to his life going forward. We can all learn from this, see our failures for what they are and learn to be better people, leaders and difference makers in this world.

 

 

By: Todd Marinshaw. Todd owns and operates a sportswear business based in Orlando, FL and recently founded iPrevail, a non-profit organization focused on relief and rehabilitation for victims of disasters such as Typhoon Haiyan

An Athletes’ New Years Resolution

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Every year we promise ourselves next year will be a better year, but at the end of the year we look back and ask ourselves, did we really change everything we said we would or achieve anything we said we want to do? I think sometimes we think it was a better year, when it really wasn’t, and other times we think it wasn’t when in reality a lot of good things may have happened that we did not even realize. That’s why it is so important to write about what you want to accomplish at the beginning of the year and review it at the end. Here are some keys to making sure this is your most successful year yet.

1. Pick Achievable Goals
If you are a coach and your team only won 1 game this past year,  it is probably not too realistic to be dreaming of  winning a Championship this year. Instead set a goal of getting to .500 or if you are feeling really optimistic, make a goal of having a winning season. If you’re a player and you sat the bench next year, than saying your goal to be a starter is great but don’t stop there, go one further and add the kind of statistics you realistically want to achieve in the upcoming season. Of course it should be everyone’s goal to look better than they ever did on the court and to have the best uniforms but that goes without saying…

2. Define your Goals
Just saying you want to have a winning season does not mean anything. You need to set up how you’re going to have a winning season by developing a step by step plan to make it happen. If you are a player and you want to get better at a certain aspect of your game, then come up with drills and a schedule that will improve the parts of your game that need it the most. When I was playing football in high school I needed to work on my explosiveness, so I set a time 3 days a week to run bleachers in the off season and the next season I went from platoon player to full time starter. It wouldn’t have happened though if I didn’t define how I was going to be a starter the next year and follow through with the plan.

3. Set a Schedule
Your goal will only be attainable when you make the small changes needed to reach that goal. you need to set a realistic schedule for yourself each week or you will be setting yourself up to fail. The schedule should be written down, just like your goal and the steps you will take to reach each goal. When I played basketball I would go out each day and shoot for 2 hours from different spots on the floor so that when game time came I would get to those spots and it would be automatic. My confidence went up and FG% skyrocketed. If you are a point guard than you should schedule a few hours a day out for just dribbling and making passes. If you are a Center than you should be under a basket going over the same post up moves repeatedly so your mind doesn’t have to think when game time comes. For Coaches, maybe a different off season program will be what your players need to get motivated and develop the skill to win more games or even a championship.

4. Don’t Be Upset by Setbacks
Two steps forward and one step back is usually how it goes. When things go wrong or if you are not improving as fast as you think you should that’s when you need to toughen your resolve and keep going; if changing for the better was easy everyone would do it. If you are determined this year to hit the curve ball but it’s just not happening you may want to take a deep breath, talk to another baseball player or coach and start again. You will get there eventually if you don’t lose hope! Just think, when other people are quitting because of their setback and you push through yours then you will be that much better than your competition next year.

5. Get Additional Help or Support
No man or woman can do it alone; Tiger woods has a hitting instructor, Peyton Manning has a QB coach and Bill Belichick has mentors that he talks to. If you want to be great at whatever you are doing you need help from other people and you need to continue to educate yourself by reading books. Even though my competitive playing days are over I still enjoy playing softball and I still need to get help when things go wrong, but as long as I stay humble I will continue to grow and get better at whatever I do.

Happy new year and may this year be your best year!

By: Todd Marinshaw

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New Year Calender